40+ Easy Marketing Activities for Freelancers

Writers don’t just write. They also must market unless they’re John Grisham or Mary Higgins Clark. However, Grisham had to market early in his career. So how do writers market themselves? Try any of these activities that would benefit writers, book authors, freelancers, and small businesses. Grow your portfolio. If you’re just getting started, many … Read more

Sticking with Newsletters — No Quitting Allowed

When you or a kid signs up to play a sport for a season or to take music lessons during the school year, do you quit after a couple of lessons because you’re not good enough? Of course not! Most of us know it takes months (even years) of practice to get better at something. … Read more

Six Easy Ways to Keep Your Clients Happy

You’ve probably read or heard many experts say that keeping your clients costs less than obtaining new ones. A Bain and Company study reports that boosting customer loyalty by 5 percent improves your profits by 25 percent at the very least and can go up to 95 percent. You can’t ask for better numbers than … Read more

Dealing with Freelancer's Stress

I mentioned that my son’s medical program would interfere with my business because it required a big time investment on my part along with other things. Add to that managing the usual stuff like the other kids, work (or lack thereof), household responsibilities, on and on. After two weeks of the program, I reached a … Read more

Button Placement on Forms and Popup Windows

How many times did you complete a form only to push the “Clear” button instead of “Submit”? What about “OK” vs. “Cancel” on a popup window? (Raises both hands — one for each.) Why does this happen? Do we expect one button on the left and the other on the right? Are they too close … Read more

Life Lessons from the Olympics

I love the Olympics and look forward to them especially the summer Olympics. You can always count on the Olympics to bring out every feeling in the book. Sports also teach wonderful life lessons about endurance, perseverance, goodwill, respect, tragedy. Tragedy: Sad to say, we’ve seen tragedy. A suicidal man stabbed and killed the father-in-law … Read more

The $75,000 Writer: Follow the Dollars to Freelance Commercial Writing

Imagine This: The editor of a magazine you’ve written several pieces for says yes to a recent query. You outline the parameters of the piece and the conversation turns to money. He says, “Let’s try something a little different this time. Figure out how many hours you think it’ll take to do the piece. Factor … Read more

When Writing Feels Like Skydiving

I write this a few hours before heading to Whitewright, Texas, to Skydive Dallas for my first tandem jump appointment. Ever since I posted I would jump out of a plane if we collected $5000 worth of prizes by this blog’s 8th birthday, I’ve fretted and regretted my offer. Sometimes publicity forced a person to … Read more

The Power of Story in the Digital Age

Prizes: Lifetime subscription for RadioTime.com RedButton software — TiVO for radio where you can pause and record live radio. Business Daffynitions: Humor from the Workplace from Joe Heuer, the Rock and Roll Guru. Just leave a 30-word comment on this post by June 29 to get an entry for a drawing. It’s Poewar’s John Hewitt‘s … Read more