Striking Gold without Going to Eldorado

“Gaily bedight A gallant knight, In sunshine and shadow, Had journeyed long, Singing a song, In search of Eldorado.” — Eldorado by Edgar Allan Poe Businesses don’t have to journey long to find Eldorado of marketing. Most companies start right by establishing a Web site. However, some don’t make the most of having a Web … Read more

Writing Internet and Technology Terms

In 2000, I wrote an article about Internet and tech terms for Webreference and followed up with others. I revisited the capitalization of Internet, email vs. e-mail, and e-words. Reading WebMarketCentral Blog’s entry (including this one that’s mentioned) motivated me to visit the topic again. The No. 1 rule remains: consistency. No one will get … Read more

GigaLaw Guide to Internet Law

Doug Isenberg is an attorney and founder of GigaLaw.com, the Internet law Web site. You can’t beat these qualifications in choosing an author for this book. Anyone who does Web design, manages a Web site will want this book as Internet law is an exasperating topic with few clear answers. There are few Web sites … Read more