Free Samples

“It bothers me to watch the hordes at the farmer’s market, swooping in to each booth, grabbing a sample and walking away,” writes Seth Godin. In his post, he explains that it bugs him to see farmers giving away free samples at a farmer’s market. Instead of offering samples, they need to focus on building … Read more

Are You Memorable?

Ask anyone between the ages of 13 and 30 who knew my dad to share something they remember about him. Most will reply with “talking like Donald Duck.” Walk in to the office in my mother’s house and Donald Duck greets you from every direction beginning with the large bright yellow latch-hook picture of Donald … Read more

Connect with Clients and Prospects with Email Marketing

A 2011 MerchantCircle.com survey of over 8,000 US local business owners found email marketing cited by 35.8% as a “Top three most effective marketing or advertising method.” Likewise, the 9th Annual Merchant Survey (2010) conducted by The E-tailing Group asked merchants to list which initiatives they would be using to improve website performance. The top … Read more

Chynna's Top Ten Writing Tips

Welcome to meryl’s notes blog (this here place you’re lookin’ at) in Plano, Texas. We’re honored to be a stop in Chynna Laird’s WOW! Women On Writing Blog tour. About Chynna Laird: She’s a psychology major, freelance writer and multi award-winning author living in Edmonton, Alberta with her partner, Steve, and their four children. Her … Read more

Research Redefined

You may have heard that Encyclopædia Britannica no longer sells a print edition. It now only offers a paid subscription to its online edition. Why pay a few bucks a month for information that’s available free? Ah, yes, Encyclopædia Britannica entices prospects by saying, “There’s no such thing as a bad question–but there are bad … Read more

The Secret to Writing about a Popular Topic

Before reading Margie Clayman’s Avoid the temptation to write something popular, I saw articles on how to get ideas for blogging and how to write a bunch of blog posts quickly. These tired topics introduce nothing new. Same outfit, different color and style. Blog there, done that. I’d rather not blog than rehash something that … Read more

Guest Post: Recalibrate Your Online Presence in the Age of Pinterest

Watch out, Facebook, Twitter, and Google+! There’s a new kid on the block who’s gaining popularity by leaps and bounds. And the kid’s name is Pinterest. The social media world is changing and evolving all the time. Pinterest is only two years old but over the past several months, this precocious little kid has exhibited … Read more