Event Web Design

Designing Web sites for events requires a different thought process and approach than a regular Web site. Of course, every design project should be unique, but events have features in common that the design project should discuss in every project. Such common features include: Home page: Event name, date, location and quick explanation of what … Read more

Writing Effective Press Releases

Publicity experts have been implying that press releases are dying, but they’re not (I’d like to link to the article that prompted this entry, but it won’t be accessible in a week without a login — this is a lost opportunity for the site as it could’ve gained new users if they keep the link … Read more

Responding to Bulk and Group Emails

I’ve noticed a trend lately in email newsletters stating “Do not respond to this email as it will go to Email Never, Never Land,” or something along those lines. Sending email newsletters with a valid “Reply-To” would work better. What are the chances subscribers will notice that line? I’m betting that not all email newsletter … Read more

Signing Office Cards

Ah, this is one thing I don’t miss about the corporate world: Signing office birthday cards and notes. I believe in being thoughtful with cards, but it was stressful when you’re the eighth person signing the card and all the good stuff was taken. The Office, U.S. version of the hit British TV show, had … Read more

Software: Web-based vs. Packaged

Just received an announcement from Adobe regarding the release of Photoshop CS3 (Creative Suite 3) in spring 2007. The company is releasing two editions: Photoshop CS3 and Photoshop CS3 Extended. When I read the announcement, I thought about the many web-based photo editing applications that have come out. Of course, their features aren’t as extensive … Read more

How to Have Remarkable Customer Service

Joel on Software has an excellent article that gives seven steps to remarkable customer service. Joel shares the things he learned about customer service that gets people to “remark” or talk about it. He makes a very important comment about doing two things when fixing any problem. One, fix the problem. Two, resolve the problem … Read more

Process vs. Outcome

Bruce Mau lists a process-related item in his “Incomplete Manifesto for Growth.” Item No. 3 says, “Process is more important than outcome. When the outcome drives the process we will only ever go to where we’ve already been. If process drives outcome we may not know where we’re going, but we will know we want … Read more

Emotional Design Book Review

Norman opens the book with a discussion of three teapots he owns. He doesn’t use them, but he loves how each tells a story. One is impossible to use, one is a classy glassy Michael Graves design and one is unusual. Norman says when we like the look of an object; we’re more willing to … Read more