Web Site Search Engine Optimization

Last Thanksgiving, my mother-in-law was asking about how to get a web site to get better search engine rankings. Apparently, someone she knows started a web site and talked about it with her. No way she would’ve brought it up otherwise as she and my father-in-law are semi-Luddites. They have a computer for the basics … Read more

Top 10 Books for 2006

Here are the best books I’ve read in 2006 in no particular order. Beware that not all of these books published this year, but rather they’re books I read. * Emotional Design: Why We Love (or Hate) Everyday Things: I haven’t written this review yet as I just finished it. Reading Norman’s follow up to … Read more

Business Schools Aim to Cure Bad Writing

Reading about business schools take aim at bad writing didn’t surprise me. When I was a MBA graduate student for one semester, we had to pass a writing and presentation section. The university conducted seminars followed by students giving presentations and writing a paper. Students who didn’t pass received tutoring and presented again. Those who … Read more

Getting Personal in Blogging

InformIT’s When Is a Blog Too Personal, discusses how much personal information to reveal. Even before blogs became a word in the dictionary, I tried to remember to ask, “Do I want a future client or employer to know this?” Nowadays, some businesses search the web when considering a candidate for a job. I’m thankful … Read more

Stupid Product Names

How do you pronounce “Casio’s G’zOne?” That’s what Strategic Name Development asks. Just the other day when I volunteered at my kid’s school book fair, a few of us were talking about Mo Willem’s Knuffle Bunny because we all love the Pigeon books. I thought it was pronounced “nuffle bunny” like “know.” The librarian thought … Read more

The Dark Side of Designing on Spec

When I posted the entry about designing a logo, I didn’t expect to get the kind of emails I did about designing on specs. I didn’t think about the issue with such “contests” where a business posts its requirements and offers a set price. People would respond with their creations and then the business picks … Read more

Letting Things Go

Letting things go — what is done is done is a recurring theme this week. In today’s Early to Rise newsletter, Robert Ringer talks about Dale Carnegie’s How to Stop Worrying and Start Living, a book a read years ago as I’m a worrier (thanks, Grandma). Ringer writes that some of the book’s content are … Read more

Help Customers Help Themselves

More and more businesses are adding tech support reporting features, knowledgebases and expanding frequently asked questions — including businesses whose core business doesn’t include technology. Michael Port, author of Book Yourself Solid, has a tech support-like reporting tool — the kind of tool you expect to find on web server hosts and software development companies. … Read more