“Tuned in” explains the difference between Apple Newton’s failure and iPod’s success. Apple wasn’t tuned in when it created Newton, but when it promoted “1000 songs in your pocket,” Apple solved several problems: giving people a way to carry their songs in something small, making it easy to get songs from computer to iPod and … Read more
I’ve been noticing this trend lately (thanks to teen daughter)… people keep their ears plugged in while talking to others. Even if the iPod is off (or maybe it isn’t), having earbuds in your ears during a conversation indicates the other person isn’t important. This is where headphones have an advantage. Just pull them down … Read more
The iPod has that certain something that leads its users to adore it like nothing before. People want nothing but an iPod. No substitutes even when the non-iPod has more memory comes in your favorite color and costs over $100 less than an iPod. So how did the iPod earn this special treatment and the … Read more