Dictionary.com Redesign

I like the new look over at Dictionary.com. It loads faster and works smoothly. One complaint — click the Thesaurus tab. Now is that ugly mustard yellow or what? It bothers my eyes. I like the blue and green under the Dictionary and Reference tabs just fine. And an added bonus: no tables! Usually I … Read more

KFC New Famous Bowls

This Is Broken looks at KFC’s ad for its “NEW! KFC famous bowls.” The submitter correctly points out that you can’t be “new” and “famous” at the same time. One reader says games can become famous before they ever hit the market. True. Look at Nintendo’s Brain Age and Big Brain Academy. My mom was … Read more

You Can't Please Everyone

Marcia Yudkin‘s The Marketing Minute newsletter refers to a story The New Yorker‘s cartoon editor Robert Mankoff told in his book, The Naked Cartoonist: A New Way to Enhance Your Creativity. Robert Mankoff, cartoon once set out to find a cartoon that nearly everyone who had any sense of humor would find funny. He sent … Read more

About Pages

Your About Page Is a Robot caught my attention especially since I’ve been reviewing over 100 sites in a specific industry. Some don’t have About pages, some had them — but they were not helpful, and a select few succeeded. The About page also gives your company a human touch. What your About page should … Read more

Indestructible USB Drives

Jump drive, thumb drive… whatever you call those portable drives are the floppies of today. They hold more data, they’re more portable, and they’re less likely to stop working. We learned about their indestructibility by accident, and I don’t recommend testing yours unless you don’t care what happens to it. Paul forgot to empty his … Read more

Getting Things Done with Lifehack

I finally bought a copy of Getting Things Done: The Art of Stress-Free Productivity with a bookstore birthday gift card that I’ve had since January. Now I just need to read it… yeah, in my free reading time between writing abstracts and reviews, or playing Chuzzle. I like to be organized and in a clutter-free … Read more

Chuzzle Game Instructions

Popcap Games and Astraware did it again. This time in the form of cute little fuzzballs known as Chuzzle. Most of the games on my handheld devices come from Popcap — Astraware adopts them for handheld devices. You can tickle the furballs by repeatedly tapping (or clicking) them. Eventually, something happens after a few tickles … Read more

How to Make Email Marketing Work for Your Business

One of the bigger themes of Web 2.0 is interactivity. Putting the control in the user’s hands. A past email newsletter I managed lets users choose what content they want to receive. Help Potential Customers Remember You Email newsletters offer an easy way to build relationships with clients and prospects while keeping your business in … Read more

Finding the Right Niche

Just turned in another article, and this one provides tips for business blogging. Almost anyone who talks about business blogging recommends the blogger find a niche — I agree. The same applies to make a business stand out from others — why should you buy from ABC rather than XYZ? The answer needs to related … Read more

Summer Read: You Could Do Better

TV trivia and history fans who enjoy summer-style reading will quickly devour this story and its references to TV shows: past, present, and fictional. Lehmann introduces us to Daphne Wells, a TV lover who has the perfect job: museum curator at the Museum of Television and Radio. Daphne meets Charlie, also a TV aficionado, who … Read more