Business to Business Blogging
It’s no surprise that blogs are catching on with B2Bs (business-to-business). BtoBOnline confirms it by referencing a Knowledgestorm and Universal McCann survey. “Blogs are the perfect forum for business and IT professionals — readers want to hear about a company or a product from ‘someone like them,’” says Matt Lohman, director of market research, KnowledgeStorm. … Read more