Using black for the font color in content is boring for a good reason. But first, a kayaking story. After kayaking for two hours, you can bet my friends and I were famished. We were a short drive away from Keller’s Drive-In. It’s a Dallas institution. The old-school place looks like a scene from “American … Read more Does Your Content Make These Easy Mistakes?
Yes, social media has its own shortcuts like keyboard shortcuts. These are things you can learn once and use everywhere. I love to learn new keyboard shortcuts. Without a doubt, they speed typing. Back in the early ’90s, I learned my first shortcuts: Ctrl+X, Ctrl+C, and Ctrl+V aka cut, copy and paste. And they still … Read more 8 Social Media Shortcuts You Need to Know
With the growing number of tools for captioning videos making do-it-yourself captions possible, so is the growing number of captioned videos with crappy captions. Sometimes people don’t realize the importance of something until they see a good and bad example side-by-side. This series of side-by-side videos tell the story of why each rule of awesome … Read more These Will Make You Rethink Your Captioned Videos
Struggling to create your first video? Here’s a #5DayChallenge to help you change that! Each day will have a tip and challenge. #Day1: Record a video #Day2: Ask a question #Day3: What to talk about #Day4: Expand your reach #Day5: Put it all together Rules of Video #5DayChallenge Rules: No fretting Forget perfection Do the … Read more Overcome Fear of Video with This Easy #5DayChallenge
📹 A lot of people are excited about the possibilities of using live video since the advent of #LinkedInLive and Facebook live. 📹 Recently, a friend invited me to join a group to win cool prizes from a company whose products I liked. Freebies! Prizes! Behavioral marketing sucked me in and I signed up straight … Read more What Can You Do with Live Video to Expand Its Reach?
My older son unknowingly loves to play hide-and-seek. OK, so it’s 100 percent hide and zero seek. He typically spends most of his free time in his room either sleeping or playing video games. The only time he leaves his room is when his stomach commands it. He’d probably like for us to move the … Read more Here’s How to Make Your B2B Digital Marketing Awesome
My daughter left for Laos where she lived for two years, we sold her car. Then, she moved back to the U.S. and needed a car. My spouse and I researched used cars to find one that fit our budget. How One Car Sales Manager Stood Out I emailed one dealership. He asked my requirements … Read more What It Actually Means to Add Value
Born profoundly deaf, I’ve depended on captioned videos since getting my first big clunky decoder in 1983. It was a box about the size of the older VHS and DVD players. Back then, captioned shows and movies were hard to find. Few things excited me more than seeing the caption symbol on the cover of … Read more The Complete Guide to Captioned Videos
Do you caption your videos? Why or why not? Let us know in comments. World Health Organization reports that more than 5 percent of the world’s population is deaf or hard of hearing. [Source WHO] And guess what. The deaf and hard of hearing are not the main users of captions or subtitles! So captioning … Read more These 6 Reasons Will Make You Want to Caption Your Videos
Image credit: Karla Mora After being in the workforce for a few years, I decided to pursue a master of business administration degree. I had the grades, the experience, and the essay covered. Four letters stood in the way of my getting accepted at Southern Methodist University: G … M … A … T. The … Read more How to Create a Useful Content Marketing Plan in 6 Easy Steps