SalesDogs Diagnostics: What type of salesdog breed are you? What kind of team do you have? Stationery Movie Quiz: Guess the movie from office supplies. Good Keywords: Free software for finding the right keywords. Also has a keyword primer for beginners. Get [...]
The Pitchers: Sales Let’s say you have a new baseball team in town and it’s almost time for the first game of the season. Your sales force is ready to sell a variety of package deals for the season. However, there’s a major stumbling block as they prepare to approach potential buyers. No one knows about [...]
I love the Metaphor Minute newsletter from Anne Miller, author of Metaphorically Selling. Each issue comes with a short example of how to use metaphors in business and presentations. The latest issue shows how someone finally got her point across using fishing as the metaphor: Corporate executives who cling to the old “dialing for dollars paradigm [...]
Book review of Seth Godin’s newest book, Free Prize Inside, is posted. Man, he is good. The book has not even reached shelves and look how well it ranks in Amazon from pre-orders.